What We Do
Become a Sponsor
STUDIES & RESEARCH
SRC Engagement Engine
Branded App ROI
Publications & Presentations
We work with our advisory board, comprised of industry thought leaders, to develop research questions around timely marketing and communications issues.
We investigate these issues by partnering with our corporate sponsors who share databases with us.
We then analyze their data.
We share results with the sponsor.
We produce publications sharing insights with professionals and academics in trade, academic and popular press.
We work with sponsors to refine in market tests validating research results in the market.
Medill School of Journalism, Media, Integrated Marketing Communications
IMC Spiegel Digital and Database Research Center
Fisk Hall 304, 1845 Sheridan Road, Evanston, IL 60208
2014 Northwestern University |