Research Partners

We aim to have our work create impact. We do so by understanding the types of engagement that deliver results, and then helping organizations identify the “right” way to engage with their customers. This approach is fact based and data driven.

To help accomplish this goal, we are always seeking partners who share our ideas and are interested in supporting our work.

Become a Partner

The Medill Spiegel Research Center actively seeks new research and practitioner partnerships.

For more information or to become involved, please contact us.

"Fresh horses is what I needed and what I got from Spiegel. I needed a team that was not intimidated by massive data sets and short timelines. Amazing insights. Immediately applicable. "

Jerry Dow (MSA89)

CMO at Suddenlink Communications

"Our collaboration with the Medill Spiegel Research Center provided us with new insights to help better evaluate customer signals with content and marketing activations."

Kristin Chisesi, Managing Director at Deloitte Services LP
&
Michael Simone, Senior Manager at Deloitte Services LP

Our Partners

Our Research Process

STEP ONE

Select the Topic

We collaborate with our industry-leading advisory board and industry practitioners to develop timely customer and marketing research questions.

STEP TWO

Gather Data

We investigate these issues by working with our corporate partners who share databases with us.

STEP THREE

Analyze

Our experienced researchers apply the most appropriate theories and models to unpuzzle the core issue.

STEP FOUR

Refine & Share

We work with partners to refine in-market tests, validate research results and share the final insights with professionals and academics in trade, academic, and popular press.