Insights & Resources
Forbes Puts the Spotlight on Rethinking Retail by the Retail Analytics Council
The Retail Analytics Council’s book, Rethinking Retail: What Marketers and Retailers Can Learn About Consumer Preference from Analytics, is already drawing national attention. Forbes recently
Stars, Stripes, and Spending-July Fourth by the Numbers
Executive Summary: The Fourth of July is the second most popular American holiday, following only Christmas. Key highlights include: 4% of respondents plan to celebrate
Beyond the Tie: What’s Driving Father’s Day Spending in 2025
Executive Summary: Father’s Day, observed on Sunday, June 15, 2025, continues to rank as the sixth most popular American holiday, trailing just behind the Super
What Moms (and Shoppers) Want in 2025
Executive Summary: Based on April 2025 data from Prosper Insights & Analytics, and in cooperation with the National Retail Federation (NRF), we present planned Mother’s
New Book by Retail Analytics Council Offers a Roadmap for Building Consumer Preference in the Digital Age
Retail has never stood still, but the pace of change in recent years, driven by the rise of e-commerce and reshaped by the pandemic, has